Psychoterratic States are a new classifcation of emotions and behaviors that relate to climate change that has been created by Dr Glenn Albrecht. This campaign makes these terms more accessible to the public, particularly Gen Z.




THE PROBLEM

Albrecht’s work is in response to a very real need : having specific language to talk about climate change.. However,his presentations are not reaching theraudience well.  

THE SOLUTION


A poster and accompanying clothing series that uses imagery and phrases found in popular youth brands.

savannah quarum (designer + illustrator)  




MORE WORK

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savannahquarum@gmail.com